International Cargo Express Pty Ltd in conjunction with the China Retail Group is inviting you to learn about
Using eCommerce to expand your retail business into China
Why Australian retailers/brand owners need to get ready for China and how to go about it.
China is both an opportunity and a threat to Australian retailers and brand owners. Many foreign retailers succeed but many more fail or are in limbo.
This seminar aims to inform Australian retailers of cost effective means by which to enter the China market and expand using eCommerce as an entry point. Our expert panel from King & Wood Mallesons, China Retail Group and Asia Pacific Digital will brief participants on current trends in China for ecommerce, market entry, working with Chinese partners and digital strategies to succeed.
Topics:
- Framing the China opportunity for retailers
- Strategies for market entry and fulfilment
- Building your brand effectively through social media
Melbourne
Wednesday, 29 January 2014
8.00am – 10.30am
Next Digital, Level 8, 14 William Street, Melbourne VIC 3000
Sydney
Friday, 31 January 2014
8.00am – 10.30am
Sydney CBD – venue to be confirmed
Please RSVP by 17.01.2014 to rspahr@icecargo.com.au
